Sources

See which domains and pages AI cited in its latest answers, and organise their source categories.

Sources overview

Open AI visibility → Sources. The header shows the latest scan information and the counts of domains, citations and answers. Category and model filters narrow the results.

Sources uses the latest completed answers for each prompt and model, excluding prompts that name a brand. A domain can appear repeatedly across answers; its citation count is different from the number of distinct domains or URLs.

Use Source trends for changes across scans and for pinned external URLs.

Read the source mix

Source mix shows the share of citations by category. Click a category in the legend to hide or include it. Percentages are recalculated across the categories still visible in that mix; this legend does not filter the domain tables below.

The web-search indicator reports whether answers were recorded as using web search. An answer with no cited URLs is not, by itself, proof that no web search occurred.

Open cited pages

Domains lists domains ordered by citation count. Use the category filter, the unrecognized-only control when available, and pagination to find a domain.

Click its citation count to expand the cited URLs. Open a URL to inspect that page. Clicking the domain name instead opens the domain’s website.

An arrow beside a citation count compares it with the previous completed scan available for the relevant prompts and models. The first scan has no previous value to compare.

Set a source category

Owners, admins and members can choose a category from a domain row; viewers can read the classification. Use Unrecognized — set a category to identify a domain still awaiting classification, then select the category that describes the site.

Your own domains and tracked competitor domains have classifications derived from their registered websites. These rows have a fixed label rather than an editable category picker. Review Brand or Competitors if a website is attributed to the wrong brand.

Inspect sources that mention a brand

The competitor-sources section groups cited domains whose pages have verified mentions of your brand or a tracked competitor. Expand a citation count to see the relevant URLs. Pages whose verification is still pending may not appear yet.

A domain listed for a competitor is evidence of a verified mention on a cited page. It does not automatically establish that your brand is absent from every page on that domain. Open the relevant pages before treating the difference as a content gap.

For a specific answer’s sources, open Prompts & answers. For citations to your own pages alongside visits and search data, use Traffic & results.