AEO (Answer Engine Optimization)
Answer Engine Optimization: making information easy to find and use as a direct answer in search results, voice assistants and AI search. It overlaps with GEO and LLMO.
Explanation
AEO focuses on answering a specific question clearly. For example, a page about delivery can state the delivery area and typical lead time before explaining exceptions.
The term includes surfaces such as featured snippets and AI answers. GEO focuses on generated answers; LLMO emphasizes large language models. Their boundaries vary by author.
Keep the answer readable, accessible and supported by evidence. An answer capsule is one useful writing pattern. Google chooses featured snippets automatically; clear writing does not guarantee selection.
Sources
Updated: Oct 1, 2026